About
I make complex things simple, and simple things easy to act on.
I provide content strategy, creative strategy, and copywriting services. I combine them all, along with common sense, to help you make an impact.
I create what you need for the web, email, social, display and content marketing; in micro, short, and long forms.
My knowledge covers a wide range of business sectors including, but not limited to:
B2B Technology
Financial Services/Insurance
Pharma
Construction
Energy
Cybersecurity
Governance, Risk and Compliance
Regulatory Technology
I take pride in my work and in my ability to deliver real value—on time, every time.
Examples
I do nothing but good work, but it’s almost impossible to maintain a portfolio of written work to justify that pride. Modern marcomms is simply too ephemeral and my work escapes my control as soon as I deliver it.
With that understood, here’s a selection of websites I have architected and written in recent years, most of which are still close to what I originally produced.
http://www.iogen.com
http://www.codifi.com
http://www.ienso.com
http://www.chronicleheritage.com
http://www.alignops.com
http://www.headwayenviro.com
http://www.sclabs.com
And, to round things out a bit, I happen to have held on to some “evergreen” samples of writing types and styles on a variety of subject – https://brettmcateerwriting.wordpress.com/
Experience
Brett McAteer Writing
2000 – Present
Marketing and communications strategy, creative and copy for a wide range of clients
Senior Copywriter
McMillan (now S3 McMillan) 2015 –2025
Senior creative contributor to strategy, content strategy, and all forms of communication
Director, Marketing and Communications
Aonix Advanced Materials 2014 – 2011
All marketing, from demand generation to international event production
Vice President, Marketing
LiveQoS 2009 –2011
All marketing and communications for this networking technology start-up
Sr Business Development Manager
Chipworks 2007 – 2008
Account-based marketing for this IP research publisher
Marketing Consultant
Geosynthetic Systems 2005 – 2007
Marketing communications, event management, marketing system implementation
Blogger
TravelPod (acquired by TripAdvisor) 2005 – 2006
Community communications for the world’s first and best travel blog
Vice President, Marketing
Blueair Networks 2003 – 2005
All corporate and product marketing for this supply chain optimization start-up
President
Parafactor 1999 – 2000
Boutique website and e-commerce systems development
Director – ABM Engagement Communications, Product Manager
ProMira 1991 – 1999
ABM communications for manufacturing planning system sales
BRETT MCATEER, WRITING 